Company honoured for building technology to re-architect an independent and profitable media ecosystem
(LONDON, June 21, 2018), Narrativ, an innovative media technology company backed by Talis Capital (‘Talis’) has been honoured by the World Economic Forum (‘WEF’) as a 2018 Technology Pioneer.
Narrativ’s SmartLink AI transforms hard-coded links into intelligent, continuously self-repairing nodes - creating an open marketplace for product links while ending the 404. To date, SmartLink AI has restored more than one billion links, impacting more than 200 million internet users every month.
The World Economic Forum Technology Pioneers is a community of early-stage companies from around the world poised to have a significant impact on business and society. Past recipients of the award include Google, AirBnb, Kickstarter, Blockchain, Palantir and Wikipedia. Other Talis-backed winners of the award include Darktrace and Onfido.
Narrativ’s technology unlocks a new revenue source for publishers by democratizing 100mm consumers, creating a sustainable business model that maintains integrity for the 4th estate. The Company was founded by Shirley Chen, former consultant at McKinsey & Company and Director of Marketing and Business Development at Moda Operandi. She is one of 14 female founders recognized by WEF this year.
Talis participated in the angel funding round and went on to lead the seed funding round in Narrativ, which also included participation from New Enterprise Associates. These investments have allowed Narrativ to innovate further through investment into technology and to continue to drive the expansion of the business.
Narrativ’s mission is to build a strong technology foundation for journalism and commerce. It’s our generation’s responsibility to build a sustainable and profitable media ecosystem,” said Shirley Chen, CEO and Founder of Narrativ. “The foundation of this ecosystem is free-flowing data, accessed by working links. We need to restore links for the benefit of every user of the Internet - publishers, advertisers and consumers alike.”
Matus Maar, Managing Partner and Co-founder of Talis Capital said: “Narrativ is shaping the future of journalism and commerce on the internet. By devising innovative technology that repairs crumbling digital infrastructure, Narrativ is improving the internet for users, publishers and advertisers alike. The scale of this undertaking should not be understated, and its work is vital to the health of a digital ecosystem. Today’s award is testament to Narrativ’s achievements and further demonstrates how technologies can improve the state of the world.”
The Technology Pioneers were selected by a selection committee of more than 60 academics, entrepreneurs, venture capitalists and corporate executives. The committee based its decisions on criteria including innovation, potential impact and leadership. There is also a wide variety in the technologies the pioneers focus on: the focus technologies include artificial intelligence, big data and internet of things (IoT), biotechnology, blockchain, autonomous vehicles, cyber security, vertical farming and other agricultural advances, decentralised microgrids and robotics.