Clicktale provides some of the world's biggest ‘Fortune 500’ businesses with a cutting edge customer experience management platform. This platform allows brands to rigorously track their online customer journey. This data is obtained by the combined use of innovative systems such as customer session replays, high-fidelity heatmaps, conversion analytics and in-depth expert analysis. The clicktale platform equips clients with the tools to truly understand their customer and their online needs and with this aggressively maximise their website conversion rates. Clicktale’s unrivalled service led to it being named the winner of the Adobe Marketing Cloud Innovation Partner of the Year.